John's nerd corner

Do I Actually Like Wii U?

Nintendo has been one of the most influential companies throughout the history of video games. They revitalized the deeply troubled video game console market in the 80s with the NES and pioneered a new age of games with titles like Super Mario Bros. and The Legend of Zelda.

But being influential has by no means guaranteed Nintendo continual market dominance. In fact, for a good while, their home consoles were getting crushed in sales by the competition. Sony’s PlayStation outsold Nintendo 64 by a vast margin, and the GameCube not only lost to the insanely successful PlayStation 2, it lost to Microsoft’s first entry into the console market, the Xbox.

After these disappointing results, Nintendo, seeing a future of diminishing returns from building consoles with cutting-edge hardware, shifted strategies and released a console with far lower specs than the competition. This product was called Wii, and it quckly became one of the best-selling consoles ever.

The Wii Sensation

I remember the first time I tried Wii Sports. It must have been a bit after Christmas 2006, and I was at a neighbor kid’s house. The moment I swung that controller to play tennis, heard the sound effect from the little speaker, and felt the ball connect (simulated by the controller rumble), I knew I wanted to own this console.

Motion controls truly did seem revolutionary when I first got a Wii. I was so interested in seeing how they would be used that I remember being taken aback when reading on the official Super Smash Bros. Brawl blog that the best way to play the game would be with a GameCube controller. For Mario Kart Wii, I really thought the Wii Wheel was essential to enjoying the game. It’s literally just a plastic shell for the remote. But isn’t it more immersive if you feel like you’re holding a wheel? Keep in mind, I was in middle school at the time.

Really though, one of the most brilliant aspects of Wii was that it was able to convince millions of people who, for whatever reason, previously had no interest in video games to pick up a controller. It told them, “You already know how to play this. Just pretend the controller is a golf club.” This is how Wii was able to became the hottest thing around for a couple years. Unfortunately for Nintendo, that momentum didn’t carry them as far as they might have hoped.

The End of Wii

For years, I was rooting for Wii. I loved the creativity behind it, and I knew that both Super Mario Galaxy games, were some of the greatest games I’d ever played. Also it was the only console I owned, so obviously I wanted to root for the “team” I was on. However, by 2011, even I saw the Wii brand as a burden to Nintendo—at least when it came to the company’s reputation among gamers.

I mean, to the average person, at this point the Wii was probably something just sitting unused in their house somewhere, not receiving a second thought—though there’s also a good chance the device had become a Netflix streaming device (Netflix came to Wii in 2010; I don’t know if we realized at the time how significant this would be). The console had sold incredibly well, but the world’s feverish excitement for it had faded, and sales were slowing.

And as for the so-called “core gamer,” it seemed like your average Xbox 360 or PS3 fan saw Wii as nothing but a toy for kids at this point.

I was in high school then, and do you know what was overwhelmingly popular among high school boys? Call of Duty. Yeah, Wii did get versions of Call of Duty, but come on. I knew that wasn’t the same. World at War on Wii didn’t even get zombie mode (kinda weird, to be honest, I mean they made a version of that for iPhone).

The vast majority of the titles gamers were excited about this console generation didn’t come to Wii in any form. No Bioshock, GTA, Fallout, or Mass Effect. Now at the end of the day, gamers still don’t understand that Mario Galaxy is probably better than most if not all of those games anyway, but even so, you don’t want to miss out on a variety of good games! And if you wanted to experience games that were pushing technical boundaries, you really needed an Xbox 360, PS3, or powerful PC.

Of course, Wii did outsell Xbox 360 and PS3 by a pretty healthy margin, so from a purely business standpoint, it was hard to argue against Nintendo’s strategy. Even so, as HD televisions started to become more widely adopted, analysts predicted Nintendo would release an HD version of Wii. This didn’t happen. Nintendo passed on a “mid-generation” upgrade (which might have been analogous to future devices PS4 Pro or Xbox One X) and instead focused on developing the console that would be Wii’s successor.

The Reveal of Wii U

The first solid info on this successor console came out in the first half of 2011. Now, most people at this time were calling it Wii 2. I, however, had convinced myself Nintendo would not call the system anything to do with Wii. I wanted to leave that brand behind altogether, and I assumed Nintendo felt the same. This was pure cope.

Reports claimed that the console would be more powerful than PS3 and Xbox 360. To me, that was exciting. But in my excitement, I wasn’t really thinking about the fact that those consoles were already around five years old and were sure to be succeeded by PS4 and Xbox 720 within a couple years. In my mind, just being in the same league as those consoles would solve all the problems Wii had. Nintendo seemed to think as much, too.

More interesting, there were reports stating that the new console’s controller would have a screen on it. Sure, that sounds cool, I thought. Obviously Nintendo was going to do something interesting, right? They’re not going to go back to just straightforward non-gimmicky consoles. And a controller with a screen in it definitely isn’t a Wii Remote, at least.

So I eagerly awaited the upcoming E3, where Nintendo was set to reveal this new console.

June 2011 arrives, and I tune in to watch Nintendo’s press conference. Reggie is on stage talking about how Wii sounds like “We,” but with the new console they want to make it for you. Yeah, you specifically. I'm watching you…. Here, take a look at Wii U.

Obviously, my wish that they would ditch the Wii name is not being granted. I feel a certain amount of dread.

But obviously, the conference continues, and we get our first look at the new controller, which would later be named Wii U GamePad. It’s wide, like a tablet, with a touch screen in the middle and typical video game buttons on the ends. I cared much more about those buttons than the touch screen, because in my mind, Wii’s lack of buttons was one of the factors limiting what games could come to the system.

Based off that single image, it’s a neat controller, I guess. What else they got? How about we see some fancy HD graphics?

They show a trailer. A dude is playing New Super Mario Bros. The game doesn’t really look any different from the Wii version (Uh oh). Then the dude’s dad walks in and says “It’s time to watch some baseball.” The TV changes to baseball, but the dude continues to play the game on the handheld screen.

Then we see some other stuff. Like you can now put the new controller on the ground to see a golf ball there as you take a swing in Wii Sports. Or you can put the controller on the Wii Zapper to play some sort of game where you aim at a building trying to find the correct Mii. You can draw on the controller with a stylus. And you can put it on a table and use it to play a board game.

If none of this sounds very exciting—believe me, it wasn’t. The stuff I was seeing was cute, but it didn’t hype me up.

Luckily, they ended the trailer with some Zelda graphics. It looked like Twilight Princess but a lot fancier. “Ok, there we go!” I thought. This was the first thing they showed that actually looked HD. Everything else seemed more like “Wii, but with this new controller too.”

By the way, did anyone actually see the console itself in that trailer? No?

The rest of the conference basically went like this: they showed a graphics demo of a bird (which I found impressive), there was a video where devs talked about how cool the controller was, they showed some third-party games planned to come over from other consoles, and an EA exec hyped the console up onstage.

You can’t deny Nintendo knew where some of the biggest areas of concern were. All the third-party talk was an effort to demonstrate that Wii U would not see a repeat of Wii’s third-party woes. This time, third-parties were on board all the way! So they wanted us to believe. But when you put the speeches aside, the titles they actually showed (using footage from other consoles) weren’t the most convincing. Darksiders? Isn’t that like a scarier version of Zelda? Dirt? Well, car graphics tend to look nice, I will say.

The third-party announcement that I remember getting the biggest reaction was the soon-to-be-released Batman Arkham City. This was a highly anticipated game, so much so that the audience forgot in that moment that they were probably all going to play the game on 360 or PS3 a year before the Wii U console came out. Well, Nintendo was making an effort with third-party support, at least.

What about Nintendo-published games? You know, exclusives to convince people to buy the new console? Well, Nintendo announced they were publishing an exclusive new game in the LEGO series. Uh. Sure.

Also, Iwata said they were gonna make a Super Smash Bros. game. This was the loudest the crowd got the whole conference, and it was for a game Nintendo hadn’t even started making yet.

But hey, the console was launching 2012, not 2011. Not everything needed to be figured out just yet, right?

Nintendo had presented their new idea and some potential use cases for it. The use cases didn’t seem super compelling, to be honest… except for the whole off-TV play thing. Playing a full console game on a handheld? That’s pretty cool. They just needed to get the public to understand this.

The Re-Reveal of Wii U

Jump ahead a year to E3 2012. This is game time… metaphorically speaking. But also literally, I guess it is time for them to show some games, huh? Anyway, the point is that Wii U is going to launch ahead of this holiday season, so Nintendo really has to sell this thing. And they need to make sure everyone understands that it’s not a tablet for the Wii and is actually a new console, because that seemed like kind of an issue last time.

Prior to E3, Nintendo announced that not only would they hold the usual E3 press conference, they would also stream a Nintendo Direct the day before to explain Wii U in-depth so that they could focus more on games during the main show. I watched this, of course, and the main thing I learned is that Wii U was going to have a social network called Miiverse. It’s a place where Wii U owners can make posts in individual communities that are each created for specific games. There was this whole goofy sketch where a guy is struggling in a game and he posts to Miiverse for help. Then an old gentleman tells him how to win over a video call (Wii U does have video call, but I’m pretty sure it’s only allowed between friends, so this part seems inaccurate). The corny humor in this sketch was probably not going to win Nintendo any new fans, but I enjoyed it! People even made Impact font memes featuring the instant classic character Non-Specific Action Figure.

I found the information in this presentation interesting, but not exciting. I was ready to see some games on that Tuesday event!

And Nintendo did indeed bring some games to this show. Pikmin 3, to start. That’s a good game.

Considering a version of New Super Mario Bros. was one of the Wii U tech demos last year, it wasn’t surprising that Nintendo also had a new New Super Mario Bros. game. New Super Mario Bros. U. The Wii version did absolutely crazy numbers, so this seemed like a strategically wise move.

Ubisoft had a zombie horror game called ZombiU. I remember thinking this game had the most interesting use of the new controller out of everything shown, because it had a mechanic where you have to look down at the GamePad to figure out the code to a door, but the game isn’t paused while you’re doing that, so zombies can still advance towards you, which should create a unique kind of tension.

Did Nintendo have a game of their own to really showcase new gameplay possibilities unlocked by the GamePad? Yes, and it was called Nintendo Land. Nintendo Land was a collection of mini games themed after various Nintendo games. There was a Luigi’s Mansion themed game where one player is a ghost and the others try to catch them. It’s a little something called asymmetrical multiplayer, and it looked like a lot of fun.

Nintendo also had a new Wii Fit in development, but I don’t know if anyone really cared. Wii Fit was another one of Wii’s huge hits, so it made sense to make another one. But I doubt many Nintendo diehards leapt to pre-order it. And people still using Wii Fit almost certainly weren’t going to buy a whole new console just for a new version.

What about that Lego thing they talked about last year? Yeah, they showed a trailer for that. The game was called Lego City: Undercover, and the trailer had a good sense of humor to it. A Wii U exclusive, but for most people—probably 99% of people, really—it’s not a system-seller on its own.

And Batman Arkham City was there too. Since this game had been out on the other consoles for half a year, they made sure to show some new Wii U GamePad features. Fundamentally, it seemed to be the exact same game, and trying to convince gamers who already played it to play it again seemed futile. But hey, I hadn’t played it yet!

On that note, Mass Effect 3 was also coming to Wii U. I thought that was cool. I wasn’t gonna actually play it. Who wants to start with the third one in a story-heavy RPG series? But to me, the announcement of any big, critically acclaimed Xbox 360/PS3 game coming to Wii U was encouraging.

As the conference began to roll towards its end, I still was kinda hoping for a “one more thing” moment. Show a trailer for Zelda, or 3D Mario, or Mario Kart, or the Smash Bros you said you were making last year. It doesn’t necessarily matter, in the moment, how far away those games actually are; sometimes you just have to get the hype machine going. But that didn’t happen, and instead the show ended with Nintendo Land’s fireworks on the screen. Something felt off, though—was something bigger supposed to happen? Was there supposed to be confetti?

Overall, I don’t think this conference gave people much more confidence in Wii U compared to the previous year. They didn’t even announce pricing.

But what did I personally think? I suppose I thought everything looked… good enough. I was… looking forward to Wii U. Then again, I had been looking forward to it since the initial rumors, and I certainly wasn’t gonna jump ship now. The fact that the controller had two clickable sticks and all the buttons you’d expect from a modern controller already made it an upgrade from Wii in my eyes. I thought Nintendo Land looked fun and I figured I’d end up getting New Super Mario Bros. U even though it didn’t excite me that much.

In retrospect, maybe I should have been more alarmed by my lack of hype. But I was a Nintendo fan, and I knew I would need the console when 3D Mario and Zelda showed up on it anyway!

The console was going to launch ahead of the holiday season in 2012, but questions remained. So Nintendo held an additional event in the fall. I remember I was in one of my high school elective classes when it was happening, and so I watched what I could of it while on the computer.

The big announcement was the price, of course. Nintendo was going with two SKUs: a basic set for $299 with 8 GB of storage, and a deluxe set for $349 with 32 GB of storage, a copy of Nintendo Land, and some extra accessories. The basic set was kind of a bad deal compared to the deluxe, but I guess it was a way for Nintendo to advertise a lower price and appeal to more people without cutting into their profit margins too much. Also, the basic set was white and the deluxe was black.

You know what else was at this event? CoD. Black Ops II was shown. You could play multiplayer with one person on the GamePad screen and another on the TV. So that was exciting to me.

And they announced a feature called TVii. Explaining TVii isn’t really important for this, but basically it was a neat service that could help you find shows to watch both on live TV and on streaming services, and could give you info about what you’re watching.

Nothing from this event was a big game-changer, but the important thing was we finally knew a price. More expensive than the Wii, but it didn’t seem too bad.

So after all this, how was I feeling about Wii U just ahead of its launch? Well, I wanted one. Did I think a lot of other people were gonna want one? Ehh, it didn’t seem like it. But hey, you never know. Right?

Getting a Wii U

Nintendo’s most devoted fans certainly showed up for the Wii U’s launch. I wasn’t going to be able to get one until Christmas because I didn’t have a job and was thus relying on my mom (alongside whatever amount of allowance money I had saved up). I was concerned for a moment that there may be enough demand to make the systems hard to find, but that didn’t end up being the case, and I was happy to see the Deluxe Set under the tree on Christmas.

I remember setting the Wii U up for the first time. I guess the first thing that happened upon turning it on and connecting it to the Internet was a system update, but I don’t even remember that.

When it came to the physical design of Wii U, as someone who still had never gotten his own Xbox or PlayStation, when I looked at the console, I was like, “Ooooh, it’s longer than the Wii. Because it’s more powerful!”

My family still didn’t have any TVs new enough to have HDMI ports, but I had made sure beforehand to have Wii to Component cables ready—Wii U was compatible with the same exact cables from Wii, conveniently.

Wii U has fun “beep boop” sound effects playing from the GamePad when it turns on. Then eventually you get to the main menu/WaraWara plaza and a more exciting “beep poop” sound plays on the TV to welcome you. There’s actually a mix of sounds from both the TV and the GamePad when you’re in the menus. Like Wii before it, these menu sounds are permanently etched into my mind.

When you go to the System Settings, the TV just tells you to look at the GamePad. I thought this was… cool? I don’t know, it was novel, I guess.

Before jumping into Nintendo Land, I of course went to Mii Maker. Which was more similar to the 3DS Mii Maker than Mii Channel from Wii. The most interesting part of Mii Maker has to be the way the music on the TV and GamePad are different but complementary. Other than that, it lets you make Miis and there’s not much else to say about it. I guess it would be funner if it had a plaza like the Wii version.

But there is one place Miis go to gather, and it’s called the WaraWara Plaza. It’s part of the system’s main menu—by default, the WaraWara Plaza is on the TV and your apps are on the GamePad. The WaraWara Plaza is an online feature. You see a circle of different game icons, with Miis gathered around each one. The games appearing and the Miis gathered around them are based on what other users are playing, and occasionally users’ posts from Miiverse will appear, floating above the crowd gathered around a game. This is a really unique idea and gave Wii U a distinct sense of community throughout its life.

The clunky thing about navigating Wii U main screen is how you can’t interact with what’s on the TV with the GamePad. If you want to mess with the Miis, you either switch the WaraWara plaza to the GamePad, or connect another controller.

But enough about menus, because before long, I was able to play Nintendo Land. My family and I grabbed some Wii Remotes we still had sitting around, and we were able to play several games themed around chasing each other. And it was an absolute blast.

This is the first time in a video game where we could be in the same physical room, yet our roles in the game had us on unequal ground. The person with the GamePad, in a game like Mario Chase, has to hide. The other players with Wii Remotes will work together to find them. Because the GamePad is its own screen, there’s no easy opportunity for the other players to cheat.

As a bonus, the camera in the GamePad is used to put a view of that player’s face on the TV, which adds even more fun to these competitive moments.

The chase-style games in Nintendo Land created such a unique dynamic and I’ve never seen anything quite like it in local multiplayer since then.

The other games in it were OK too I guess.

In the Metroid-themed game, Metroid Blast, the player with the GamePad controls Samus’ ship while the other players run on the ground. I remember specifically being pleased by the mere fact the clickable control sticks were utilized. It wasn’t that I was impressed by this decade-old input method, but rather, to me it represented Nintendo’s willingness to move away from the Wii philosophy of having a simplified controller. Even though it was just a minigame, I was inclined to see Metroid Blast’s existence as a good sign for Nintendo fans who wanted more “core” experiences.

The other game we played the most was the Zelda one. GamePad user gets a bow, the Wii Remote users get a sword—I think you actually have to use Wii Motion Plus, though I might be wrong. Point is, you run through levels fighting enemies. It’s pretty cool.

There were single-player games too, but I barely touched those. One of them had first appeared in 2011: the game where you use the touchscreen to throw shuriken while looking at the TV. I guess this game is kinda fun? But not that fun. It’s a cute idea, at least.

The competitive multiplayer games of Nintendo Land were so much fun. They showcased a unique way to play together that truly couldn’t be done anywhere else. Asymmetric multiplayer games would become popular in coming years, but those are online multiplayer games. Nintendo Land is pretty much the only local asymmetric multiplayer game.

Nintendo Land Couldn’t Carry Wii U

So is Nintendo Land the Wii Sports of Wii U? Well, if you have three to four friends or family members available as well as some Wii Remotes, then I suppose you could consider it that. It does showcase the unique appeal of the system.

But I see some problems here. Like how you need to have controllers from a previous console to get the most out of this one. Because there sure aren’t any Wii Remotes in the box. Sure, it’s a safe bet that someone interested in buying Wii U had a Wii at some point, but you’re just creating extra steps for them before they can enjoy the new game.

And that wasn’t the case with Wii Sports. Right out of the box, you could enjoy golf and bowling, two games where multiplayer can be done by passing a single controller around. The package overall was fun enough that before long, you were probably going to want to get another Wii Remote.

Now, you can enjoy the singleplayer games of Nintendo Land right out of the box, but these just aren’t that exciting. They use the second screen, but they simply don’t feel unique or interesting. If you were trying to convince someone to get a Wii U, there was no way handing them the GamePad to play one of these games would do that.

Once I got my hands on it, Nintendo Land quickly made me glad I had a Wii U. But the game was never going to be the killer app Wii Sports was.

The multiplayer was where the real fun was. But when you have to get a few people together to demonstrate why it’s so fun, it’s still a more difficult sell than Wii Sports ever was. Do you wait in malls for groups of people to pass by and see if you can get them to come play Luigi’s Ghost Mansion together? It’s certainly a massive challenge to communicate the appeal via a TV commercial.

I remember probably in January or February 2013, I saw a video on Smosh’s gaming channel where they were playing Nintendo Land, and I thought, “Yes! Now more people will see how fun this game is and they’ll buy Wii Us!” I guess it wasn’t enough to save the console, huh?

Wii U Launch Commercials

As you can imagine, Wii U had TV commercials at its launch. I wouldn’t call them bad. But they weren’t great, either.

Remember the Wii commercials? If you’re an American who watched TV in 2007 then you probably do. These two Japanese guys would go to people’s houses and say “We would like to play” and then everyone was suddenly having a party playing Wii games.

The early Wii U commercials seemed to be going for a similar vibe of “Everyone is having fun playing together!” and targeting that wide audience Wii found. But it’s just not as convincing this time.

One of the Wii U launch titles was a karaoke game, Sing Party. The lyrics are displayed on the GamePad, so you’re supposed to hold it with one hand and hold a microphone with the other and sing while facing your friends. This was one of the games featured in the commercials. But really, at the end of the day, this isn’t very different from any other way to do karaoke. Would you buy a $300 console for this?

On the bright side, I did find on YouTube one of these commercials that did specifically explain the fact that you could play Mario on the GamePad while letting someone else use the TV. It was one bullet point in a thirty second commercial, alongside others such as “Place blocks with the GamePad.” And fair enough; I mean, who doesn’t want to place blocks?

In retrospect, I really think off-TV play needed like 500% more time in Wii U’s advertising than it got.

The other issue I have with this rare mention of Wii U’s best feature is in the storytelling. A kid wants to keep playing Mario, but his mom wants to watch TV. That is certainly one use case for the feature, but I feel like it’s a big mistake to forget that plenty of adults would find off-TV play useful, not just parents who don’t want their kids to hog the TV all the time. Focusing first and foremost on the “kids and family” crowd was a strategy that would continue throughout the Wii U’s life, for some reason.

The biggest compliment I can pay to these commercials is that they had a visual concept I found memorable. You see this tower of all these little box-shaped rooms wherein people are playing different Wii U games. When you zoom out, it turns out to be a giant U! So I liked that, at least.

Watching these today, I find the music cringeworthy. It’s like someone said “I hear the kids are into something called ‘dubstep’ these days. Put some of that in there.” It’s not necessarily bad music, but it comes off like thoughtlessly chasing trends. I don’t think I had any strong feelings about it at the time—I might have thought, “Ah, they’re trying to sound modern. Good choice.”

The marketing slogan for the console at launch, which you can hear in the commercials, was “How U will play next.” And I mean… sure. It’s not memorable at all, but I guess it explains the U in Wii U. I don’t know how important slogans really are for video game consoles, but I would have to guess that this one didn’t really make a difference either way.

There was one commercial that attempted to explain asymmetric multiplayer: “One player against four!” it said (like the off-TV play one, it was just one of several bullet points). That is accurate, but it doesn’t really get across why one versus four would be fun. In fairness, I don’t know how I would demonstrate this concept in an ad either. The best idea I have is to just show people playing the game and reacting for thirty seconds. And even then, I don’t know if that would be convincing when it’s hard to explain how exactly the GamePad is creating a unique type of fun in this scene.

These commercials gave a good effort, but the task of explaining why you should want a Wii U was a difficult one. Showing kids playing Mario and Nintendo Land, a couple using the TVii app, a father and son playing LEGO City Undercover, and young adults playing Sing Party—as a whole, it seems like a reasonable angle to take, given the success the Wii had from focusing on people having fun with their friends and families.

I did not see, however, much of an effort to appeal to “core” gamers through advertising. Even though Wii U had a few games for that audience, Nintendo wasn’t going out of their way to let them know. I doubt it would have made a difference if they had. If ZombiU had been an absolute banger of a game, then that might’ve sold some people on Wii U. But other than that, the only “core” games are slightly modified versions of games available on other consoles, and I don’t think those games were ever going to convince many gamers to buy a $300 console.

The Wii U advertising we did get took pages from Wii’s playbook, but I don’t think it was as effective. You can show people having fun, but does the audience understand why they’re having fun? Do they understand what Wii U actually is offering? With Wii, you could understand it very quickly. Wii U? Not so much. I mean what do we need a tablet for the Wii for? Wait, it’s not just a tablet for Wii? Now I understand even less why we need it.

How do you market this thing?

There must have been an expectation that the Wii name would do some of the heavy lifting on getting people to take notice of the product. The ideal scenario is that millions of people say, “Gasp! A NEW Wii called Wii U?” Unfortunately, we had already gotten Wii Balance Board, Wii Zapper, Wii Wheel, and THQ’s UDraw Tablet. You show the average person a picture of a weird tablet controller and say it’s the controller for Wii U, and most likely they’ll think it’s another accessory for Wii.

The name of the console was undeniably a problem. You end up having to spend time explaining that it’s not an accessory for Wii that you could’ve spent explaining what the product actually does.

Still, even if it was called Wii 2 or something entirely different, the concept remains difficult to explain, unlike Wii, which doesn’t even need to be explained. You show someone playing Wii for two seconds and people get it.

You know what Wii U feature isn’t actually difficult to understand? Off-TV play! In fact, it was the first thing Nintendo ever showed for the console. But off-TV play is for gamers who like video games. And maybe Nintendo was thinking, why bother advertising to them?

But I thought the point of Wii U was that it had something for, I don’t know, both non-gamers and gamers alike?

There are definitely some problems here. Wii U is supposed to be the successor to Wii and appeal to that huge crowd of casuals. But its most appealing feature is something that only gamers will get excited about. In theory, the non-gamer crowd is probably supposed to be interested in the touch screen. In reality, they didn’t care.

Which is probably due in part to the fact that tablets had gotten super popular in the two years prior to Wii U’s launch. Consumers see a tablet-like device from Nintendo and unsurprisingly aren’t enthused about it; it’s not new and exciting, and besides, compared to the sleek tablets on the market, the Wii U GamePad looks like a toy.

That aside, I do think just about anyone would have fun if they got to try Nintendo Land multiplayer—except it’s a video game, so a lot of people won’t try it. You have to press a button or two, and that alone means some people who liked Wii Sports are already out.

So, unfortunately, even if Wii U had the best marketing in the world, I don’t see it coming close to repeating Wii’s success.

If Nintendo had focused their marketing on off-TV play, there still would’ve been some concerns. A $300 console with barely any storage, with a CPU developers found inferior to Xbox 360’s, with a controller that does deliver on off-TV play but has limited range and short battery life. But it does have Nintendo games.

$300 isn’t a bad price for a console, but when it performs worse than consoles from six years earlier… it suddenly doesn’t seem like such a good deal. Clearly, the GamePad added a lot to the cost of Wii U, and Nintendo cut costs on the internal hardware to compensate. So you end up with a console that’s troublesome for the third-party developers Nintendo hoped would bring games to it, and confusing for the non-core-gamer consumers who made Wii a smash hit.

Fans love to look back at Wii U and put all the blame for its struggles on the marketing—and yeah, the marketing wasn’t helping. But the problems with this product were much deeper.

Other Wii U Experiences in 2012

But let’s get back to 2012, because I sure wasn’t thinking about the problems with Wii U just yet. I was having fun with Nintendo Land, but that wasn’t the only game we had. We also got New Super Mario Bros. U.

Which was a pretty fun game but not really that interesting to talk about. The GamePad feature of adding blocks to the level felt mostly pointless.

There was another game I’d wanted for a while: NBA 2K. I remember when I watched a review online of one of these games and I couldn’t believe how real the graphics seemed at the time. Now that I had a Wii U, I decided to get NBA 2K13. The graphics didn’t seem as impressive as I had thought a couple years back, but they were still pretty good.

I never got good at 2K but I did enjoy it. It supported off-TV play, so you had to appreciate that.

In addition to the GamePad, Nintendo released a new wireless controller for Wii U: the Wii U Pro controller. There’s a bit of a lineage here. Wii had the Classic Controller, which was shaped like an SNES controller and was built mainly for old games you could download on Wii’s Virtual Console service. But apparently there was some demand for a more modern design, so later Nintendo released the Classic Controller Pro, which had actual handles, and the shoulder buttons were in a more sensible location. Both of these controllers plugged into the Wii Remote rather than having wireless connectivity on their own. Now with the Wii U Pro controller, you get all the buttons of the Wii U GamePad on a controller shaped similarly to the Xbox 360 controller. And it has crazy long battery life.

My only complaints are: 1) I don’t like the way the triggers feel, 2) No gyro (which makes the GamePad the more attractive choice for Zelda even though I kinda like playing on the more traditional controller), and 3) Mini-USB instead of Micro-USB? Bummer.

I know some people don’t like that the sticks are both on the top half of the controller, but that doesn’t really bother me. Overall, I would call Wii U Pro Controller pretty great.

So my first couple weeks with Wii U were pretty enjoyable. Oh, I forgot to mention something, though. THIS CONSOLE WAS SLOW. Booting it up, going from a game to the main menu—you always had to wait more than a minute! Later updates would improve it, but the initial load times were really egregious, and it never got to a point where it felt quick and snappy. Eventually a “Quick Launch” menu was added which would show on the GamePad a list of recently opened apps you could choose from to boot right into, allowing you to bypass the main menu entirely. I really don’t know why Wii U’s software took so long to load, but it was definitely not a good look.

Useful(?) Apps on Wii U

With DS, Wii, and then Wii U, Nintendo created not just games, but applications that were meant to be useful for everyday life.

The Wii had a service called WiiConnect24, which basically meant that Wii could stay connected to the internet even when not powered on, and the light would glow blue if something new had been sent to the console. With Wii U, Nintendo, wanting to expand on this idea, thought, “What if you could check an update without needing to actually turn on the TV?” This is a good idea, in theory. I think one reason it didn’t really matter much in the end is that the console takes so long to turn on. Maybe there are situations where you just don’t want anything on the TV, and yeah, Wii U can provide that for you, if so.

You would think that generally people would be fine with having the TV on for a moment even if it’s just to check something, but when I think back to how I used Wii U, I realize that I used the console’s web browser quite a lot without the TV, and it was quite nice. That was mostly because I didn’t have a laptop, tablet, or smartphone, of course.

Smartphones, I think, are really what made the WiiConnect24 concept in general obsolete. So there’s no News Channel or Forecast Channel on Wii U (also nothing on Wii U is called channel but that’s not the point).

But yeah, Wii U’s web browser was pretty darn good and could even be accessed without closing a game, which made it useful if you wanted to look up guides or whatever.

As far as other applications go, Wii U had a video call app, but I never once used it. Because how many people do I know with a Wii U? If you want to chat, just get a webcam for your computer, man, it’s easier.

Of course there was the eShop, with its most impressive feature being the way Nintendo would change the music over time. When I first used Wii U, it really did impress me that you could download full, $60 retail games (and I remind you again that I didn’t own an Xbox 360). You wouldn’t be able to download many, of course, with only 32 GB of storage built-in—and if you had the basic set, the situation was really brutal. So you really needed to get a USB hard drive if you were gonna go in heavy on the eShop.

There were indie games on there too. I know I downloaded Trine 2 at some point.

At some point, we got the Google Street View app. Basically it had a selection of locations from Google Maps Street View, and you could use the GamePad and its gyro controls to look around these locations effortlessly. I used this at least once. Any free novelty like this that came to Wii U, I was gonna download it.

Another such novelty was the Animal Crossing plaza, which must have been in 2013 or 2014. Basically, it was the WaraWara Plaza, except populated by Animal Crossing characters. Note that it wasn’t a theme for the normal WaraWara Plaza; it was an app of its own. There was nothing to actually do in this app except look at the characters and the Miiverse posts that popped up. As nice as it was to see the Animal Crossing animals in HD, this was another app I probably only used a single time.

The most important app on Wii U, at the end of the day, was Miiverse. It was a unique kind of social media. If you were playing New Super Mario Bros., you could suspend the game and look at the Miiverse community for the game. You could make a post there and even include a screenshot if you wanted. Posts from Miiverse would then automatically appear back in the game itself, and other games like Nintendo Land and Wind Waker HD would do this too.

Because the Wii U GamePad featured a touchscreen and stylus, it was natural that artists would draw sketches, and these made scrolling through Miiverse a lot of fun. There were also just some pretty weird and funny posts, probably owing to the fact that much of Wii U’s userbase were children. But Miiverse really may have been the least toxic social media platform to ever exist.

Wii U also had Netflix and other streaming apps, which was definitely a great thing. I may not have had a laptop or any kind of smart device, but I could watch Netflix on my own just on the GamePad!

The Crisis

Alright, I broke from chronological order there a bit, but let’s get back to that memorable time of New Years, 2013.

Reading video game news and forums online has been one of my favorite ways to kill time probably since I was 12. The new year is always a slow period for news, but within the first few weeks of 2013, there was some real bad news for Wii U.

Although the console had gotten off to an OK start, with the new year, sales took a nosedive. Nobody was buying this console anymore! And by nobody, I mean 57,000 people in the US in the month of January. Which is barely a step above nobody!

As a Nintendo fan, this was a crisis! We can’t have Nintendo failing, people! We need them to win!

Nah but fanboyism aside, if the console doesn’t sell, you can’t really expect developers to invest in making games for it. And that’s bad.

But speaking personally, I truly did get a sinking feeling the moment I read the news.

To make matters worse, after a decent number of launch games, the release calendar was looking mighty dry for 2013. Rayman Legends seemed to be the only big winter title. In March there was Lego City Undercover and new versions of Monster Hunter 3 and Need for Speed Most Wanted. The only Nintendo-developed game planned for release in the near future was Game & Wario, and that wasn’t releasing in the West until June (it ended up getting mixed reviews). There simply wasn’t a ton to look forward to, and combined with the poor sales numbers, you couldn’t help but worry about Wii U.

Nintendo had to take action to let everyone know Wii U wasn’t a sinking ship. That’s why company president Satoru Iwata stood before the world in a new Nintendo Direct on January 23, 2013.

And oh, this Direct gave me plenty to look forward to.

ZELDA. They didn’t show the new Zelda, but Aonuma said they were trying to rethink the conventions of the series for the new game. It had barely been a year since I found myself disappointed with Skyward Sword, and to hear that they were considering radical changes was welcome news.

But in addition to that, they also showed a screenshot of a little game called The Wind Waker. HD version. OH MY GOOOOOOOOOOSH

What’s funny is, I first played Wind Waker in 2008. My nostalgia for it wasn’t even that old. But I mean, I was a teenager still. Those years felt like an eternity.

What else they got? How about Fire Emblem? I know what that is! Fire Emblem cross… Shin Megami Tensei. I don’t know what that is. Ugh, what a casual I was back then. But hey, other people knew what that was, so I figured it was a good thing.

They also showed a game called X. And graphically, it seemed incredibly impressive. It looked like this game would allow you to roam a vast world, and that was just the sort of thing I wanted. This footage was maybe the first time outside of those 2011 graphics demos—and Nintendo Land, because when you walk around the theme park hub in that game, it’s pretty gorgeous, honestly— that I felt excited about Wii U’s graphics. I wished they could’ve showed it back at E3!

(And this game had music by Hiroyuki Sawano but I didn’t know who that was at the time either)!

3D Mario was not shown at this Direct, but Iwata did promise that they would show 3D Mario at E3. So that was cool!

All in all, this presentation blew away all expectations I had—of course, I expected basically nothing. Nintendo Direct was still a fairly new idea, and so far, Nintendo hadn’t used Directs to debut lots of games. But this Direct changed that. Ever since then—but especially in the Switch era—when they announce a Direct, people will speculate like crazy, because nothing is truly off the table. Because of my complete lack of expectations, I think this was the most excited I’ve ever felt from a Direct—plus, I just really love Wind Waker.

A couple weeks later, there was another Direct, wherein another Wii U announcement was made: New Super Mario Bros. U was getting an expansion called New Super Luigi U.

Also, this was now the year of Luigi. Yes. THE YEAR OF LUIGI.

That aside, my sense of a Wii U crisis faded somewhat, and mostly because of Wind Waker, which remains one of my favorite Zelda games. The HD version looked quite lovely.

But for the time being, we were still left to face the harsh reality of a severe dry spell of Wii U releases. Ubisoft’s Rayman Legends was going to release that February as an exclusive, but at the last minute (February 7th!), they announced they were changing it to a multiplatform release and delaying the game until September. The porting I understand—you don’t want to send the game to die—but why the delay? Just release it on Wii U and sell the other copies later. One of life’s greatest mysteries.

At least they gave us a fun demo on Wii U to make up for it.

I did end up getting Lego City Undercover when that came out in March. An amusing little game with long load times. I liked the idea of “Lego GTA” but I don’t remember spending much time exploring the map, to be honest, so I’m not sure to what extent it lived up to that idea.

Wii U Puts up a Fight?

Leading up to E3 2013, there was some big news: Nintendo wasn’t going to do a live show. Gasp. To video game fans, this seemed like another sign Nintendo was in trouble. It certainly didn’t seem like the sort of thing a super confident company would do.

Regardless, I didn’t worry too much. Nintendo was going to at least show 3D Mario this E3, and that was gonna be cool! I always imagined HD 3D Mario as like… being able to see the individual blades of grass… and it’s a Mario game.

Blades of grass is pretty much the mark of an HD game to me, I guess.

E3 2013 was the one where Xbox had messed up their reveal of Xbox One weeks earlier by angering gamers, and Sony was gonna convince a bunch of people to buy a PS4 instead—but we don’t care about that right now! It’s Wii U time!

Nintendo’s first all-digital E3 show didn’t go so smoothly, as the site they were using to stream it couldn’t keep up. Viewers, myself included, experienced a lot of lag.

Despite that, when Nintendo showed the new Mario Kart, OOOOH THAT LOOKED NICE. Mario Kart 8 looked impressive then, and ten years later, somehow we’re still playing it (just not on Wii U). It still looks great.

Mario Kart was great news. What about the promised new 3D Mario? Well, they showed that. It wasn’t what I thought it was going to be.

Super Mario Galaxy and its sequel are some of my favorite games ever. That was true back then, and it remains true now. I had also played Super Mario 3D Land on my brother’s 3DS and found it quite fun. It wasn’t mind-blowing like Galaxy, but it was quite delightful as a portable game. When thinking about Mario on Wii U, I had some pretty sky-high expectations.

When they showed Mario 3D World for the first time that E3, it was a pretty deflating moment. You see Mario’s face and it’s like “HOLY COW 3D MARIO TIME!” and then they show the rest of the scene.

Super Mario 3D World was like the 3DS game 3D Land. Just bigger, and with multiplayer. This did not excite me. There seemed like such a huge difference between these imaginative worlds of Galaxy, a game that had some real atmosphere (despite being in space), and the more toy-like video game-ness of what we saw in this 3D World trailer. I was definitely going to play the game, but it wasn’t really what I wanted.

Well, on the bright side, this show gave us our first look at the new Super Smash Bros. At first, they showed footage of the 3DS version, so I was like “Hmm.” But then it switched to being all fancy with the Wii U version, so I was like “Ahhhh!”

I almost forgot to mention that Donkey Kong: Tropical Freeze was at this E3 too. I don’t remember being that excited for this. I guess it was because I was kinda hoping Retro Studios would be up to something else. Still, it turned out to be a great game.

Nintendo’s E3 was a pretty decent lineup of games overall, and Mario Kart and Smash Bros are games that move consoles! Unfortunately, neither of the two were launching in 2013.

But you know, Wind Waker came to the console that fall and I really hoped people would buy Wii U for that!

Oh, but I’m getting ahead of myself, because Pikmin 3 launched that summer and was a really good game.

I also bought Disney Infinity for Wii U that summer for some reason. Barely played it. I don’t know what I was thinking. I guess I just thought exploring some Disney worlds could be fun? It didn’t seem like a bad game, from what I played, but I never bought additional toys for it.

In September 2013 (August outside of America), Wii U got a game from Platinum called The Wonderful 101. In this game you could draw shapes on the touchscreen to issue commands. A very unique idea! The game got OK reviews. You can play it on modern platforms nowadays if you want.

Also this fall, there was a new Wii Party game, Wii Party U. Technically I did own this game thanks to the Mario Kart 8 promotion, but I never once played it. Reviews were kind of all over the place, too.

Oh yeah and then Wii Fit U finally came out, but that didn’t save the console either. I suppose these two games must have been the last entries in the “Wii” series until Nintendo Switch Sports, if you want to count that.

But wait. There is another I almost forgot to mention.

Wii U Holiday Season Round 2

In fall 2013, Nintendo said, “Nintendo Land isn’t working out as our new Wii Sports. Let’s have Wii Sports be our new Wii Sports and see if that works!” (Disclaimer: they did not actually say that).

Nintendo announced a product called Wii Sports Club. An HD version of Wii Sports with a really weird release and price structure. You couldn’t just buy the game on a disc initially. You could either buy a temporary pass for a single sport or a permanent pass and uh… yeah I don’t know, it was weird. But it added online multiplayer.

The 2013 holiday season must have felt like a make-or-break moment inside Nintendo. And here in North America, they came up with a bold strategy to sell consoles: lean even harder into the kids and family angle!

Look, everyone already thinks of Nintendo as being the company who makes games for kids. It’s caused them trouble at times. But when the only people buying Wii U seemed to be adult nerds, I guess they must have figured that average families simply aren’t aware of Wii U’s existence.

The remedy? Make commercials featuring children being precocious and convincing their parents to get Wii Us!

Hold on. If you were a parent and your kids wanted a Wii U, you would probably hear about it directly from them. You wouldn’t need a commercial showing you some fictional characters who want Wii U. Am I wrong? So why not put energy into making kids think Wii U is super cool and all the cool grown-ups are playing it? Wouldn’t that be more effective?

Instead we get these cheesy family sitcom ads. I will say, it’s a new strategy for Nintendo, and there’s something I find charming about these ads, in a cringe sort of way.

Note how with these commercials, they deliberately used a key word: “upgrade.” Wii U is not a tablet for Wii. It’s an upgrade. You upgrade your phones, right? So upgrade your Wii to Wii U. The word also implies that you already have a Wii—and they’re probably right about that.

I’ll be honest, I didn’t even see these ads at the time they aired, but I saw them later on YouTube and they fascinate me.

I just can’t really imagine a lot of parents who would see these ads and think, “Wow, our family time will be fixed if I buy this video game console!”

Actually though, these weren’t the only Wii U ads around that time. Mario 3D World also got its own commercials which showed the fun of the cat power-up by having one of the actors suddenly be dressed in a cat costume. You know, I think I did see this one in 2013. And I found it slightly embarrassing.

But enough about commercials. Because Super Mario 3D World released that November, and the reviews were excellent.

I remember I played it with a couple of my siblings during Christmas break. We beat the main portion of the game but most of it didn’t leave that much of an impression on me, because the levels are so quick. I didn’t come to fully appreciate the game until I played it again on Switch. I also realized at that point that playing it solo was more fun for me (I’m sure it depends on who you play it with). I’ll always be more in love with a 3D Mario like Odyssey than I am with this one, but I do think it’s an excellent game that’s full of creativity and has a fantastic soundtrack.

The end of 2013 was also pretty much the last time Wii U saw significant third party support, with Assassins Creed 4 and Call of Duty Ghosts launching on the console. After this, almost every big publisher was out for good (Ubisoft still kept their promise and released Watch Dogs eventually though).

One other notable event happened in December 2013: a Zelda spinoff called Hyrule Warriors, developed by Koei Tecmo, was announced in a Nintendo Direct. I didn’t know what to think about this. It was Zelda-related, but not really a Zelda game. So, it was cool, but I also kinda didn’t care?

In 2013, Wii U sold 2.8 million units, bringing it to a total of 5.86 million. And with how dire things felt at certain points this year, it’s nice to know a couple million people bought the system, right? Now uh, just for the sake of comparison, let’s look at the sales of PlayStation 4—4.2 million at the end of 2013? Ok, so in just two months they’ve almost passed Wii U’s lifetime numbers. And then by January 2015 they’ve sold 18.5 million units. …Well dang.

After just one year on the market, was it already too late to turn Wii U’s fate around? Maybe. But you couldn’t deny: Wii U now had two more incredibly solid exclusive games with Pikmin 3 and Mario 3D World. You gotta give it props for that.

2014 Was Fun

I’m gonna be honest, I was at college starting in the fall of 2013 and I left the Wii U at home. Now that I had a laptop of my own, most of my gaming was on that. It wasn’t quite a gaming laptop, but it had a somewhat low-end discrete GPU and that got the job done. I might talk about it another time. Anyway, because of this, I didn’t get to play Donkey Kong: Tropical Freeze when it launched in February 2014. It reviewed pretty well, though.

Beyond that game, a huge Wii U release was on the horizon: Mario Kart 8. It released in May 2014, and man. It’s a fun, good-looking Mario Kart game with a killer soundtrack.

Finally, the game that will save the Wii U! Well, probably not, but whatever.

E3 this year was one of Nintendo’s best. They announced Super Mario Maker, an obviously great concept. They announced a game called Splatoon, which I found incredibly interesting as a multiplayer shooter where you take control of territory by painting it. And you can be a squid. And they told us that Bayonetta 2, which had actually been announced a while back, was coming out the same year. Additionally, we got more info on Smaaaash Brooooooossssssss.

And you know what else? ZELDA. ZELDA FOR WII U. GAME LOOKED INSANE. And they were saying it would come out in 2015? Ha.

That game would later be known as Breath of the Wild and it surprised me in countless ways. I love it.

Also you know what else was good about this E3? It was like Nintendo realized that it might be good for online presentations to try to be, you know, entertaining. Leading up to E3, they got Mega64 to do a video for them. It involved replacing Nintendo of America president Reggie Fils-Aimé with a robot version of himself. And then the E3 show itself featured skits created by the Robot Chicken people. “Give us Mother 3, Reggie!” “Not my problem!”

Anyway, let me go back to Smash Bros. for a bit. If you were around for the Ultimate hype cycle, you’re already familiar with this, but this was the beginning of all the unique movies for character announcements. Smash for Wii U/3DS had newcomers like Mega Man, Robin from Fire Emblem, Palutena, Wii Fit Trainer, and Duck Hunt. Seeing each announcement made the time leading up to the game’s release a lot of fun.

And there was another twist with this game. This was the dawn of Amiibo. See, the Wii U GamePad launched with an NFC reader built-in. If you don’t know, NFC means “near field communication” and an NFC reader’s job is to tell when another NFC device is very close to it. As far as I remember, Nintendo didn’t make use of this bit of tech in the GamePad at first, but then in 2014, with Super Smash Bros., Nintendo started releasing these little figurines of the characters from the game. You put one of them on the controller, and the character will show up in the game.

See, “toys to life” was a lucrative trend in gaming at the time. I would say I knew little about it because I wasn’t a child, except I already confessed to buying Disney Infinity earlier, so, I guess I can’t pretend. The biggest toys to life franchise was Skylanders, of course. Even though I’m sure the toys could’ve been made to work with Wii U GamePad, that didn’t happen, so if you wanted to use a Skylanders figure, you had to have the specific magic device you put the toy on that makes the figure appear in the game.

Anyway, Nintendo was basically doing its own version of toys to life as a part of Smash Bros. They released a whole 10-minute sitcom to explain it, which was cheesy in a way I honestly loved. Basically, your Amiibo character will grow stronger and adapt from your playstyle the longer you play with it. Which is cool.

Of course, the truth about Amiibo is, people just like collecting figurines of their favorite Nintendo characters. And these are pretty inexpensive—at least, if you can find them. Amiibo became a pretty big craze among Nintendo fans. The product line continued with Nintendo Switch, but I will tell you, I never started buying them, even though I have been tempted a few times.

So that was basically 2014. There was Donkey Kong, there was Smash Bros., there was Mario Kart, there was Hyrule Warriors, and there was even Bayonetta 2. It turned out to be a pretty fun year for Nintendo fans, and it finally felt like the company was on a winning streak with this system. Sales still weren’t going crazy, of course, but Wii U owners never felt more hope than in this moment.

Here’s the thing…

I would love to tell you all about 2015, but I’ve gotta be honest again. In November 2014 I left for my mission, so I wasn’t playing no Wii U games anymore and wouldn’t be for two years. So I could pretend like I was paying as much attention as I had been, but I’m sure the true fans would see through me. I’m not the right person to tell you about the dismal year of 2015. Scott the Woz is.

Did I catch up on the Wii U games I missed when I got back? To an extent. My younger brother was still getting Wii U games, so there was a decent library available to me when I got home.

But that was December 2016, and by that point, Nintendo Switch had already been announced. Its release was just a few months away, and it felt like the era of Wii U had ended already. Breath of the Wild didn’t feel like it was going to be one last hurrah for Wii U; instead it felt like the game that would convince you to buy a Switch—it was the first game shown in the Switch reveal trailer, after all. And Nintendo did have a big release for the 2016 holiday season, but it wasn’t a Wii U game. It was the NES Classic Edition.

The biggest thing I really wanted to play in December 2016 was Twilight Princess HD, which had come out earlier in the year. I had always really hoped Twilight Princess would get an HD version, because it’s a game with a realistic art style that never aged very gracefully. Remember the Zelda demo for Wii U at E3 2011? I figured a Twilight Princess HD version could look more like that. But that didn’t end up being the case. For Twilight Princess to truly look like a modern game, you would have to rework the whole lighting system, and the developers of this version did not do that. They did redo the textures, so Twilight Princess HD is definitely going to look a lot better on an HD TV than a simple upscale of the Wii version would, but I imagined the upgrade would be bigger than it was. Additionally, there were some little gameplay tweaks like reducing the number of Tears of Light you have to gather, so that’s nice. What’s unfortunate is that Wii U actually had trouble with the rare spots where some fancier visual effects are used (such as the magical fence in the final battle) and in those moments there’s stuttering that was never present in the Wii version. Oof.

Other than Zelda, I definitely made sure to try Mario Maker, but it just didn’t feel as exciting jumping into it after the heyday of its online activity. But hey, Mario Maker 2 in 2019 was fun.

What else did I miss?

Splatoon came out in 2015, as previously announced, and although it didn’t turn Wii U into a sales juggernaut, it became quite a popular game. You can see its legacy through its Nintendo Switch successors—Splatoon 3 has a passionate playerbase today and I’m sure they’ll continue on to Splatoon 4 whenever Nintendo decides it’s time for that. I didn’t actually play the original Splatoon, but I did get quite into Splatoon 2 for a bit.

Wii U got Kirby and Yoshi games—both 2D platformers. I gotta be honest, a 2D platformer has to be really special to convince me to buy it. The reviews for both were good but not great. Now that I think about it, I remember yarn Yoshi (Yoshi’s Wooly World) was another part of the E3 2014 show, and you couldn’t deny, it was cute. But yeah I know almost nothing about these games to be honest.

Captain Toad Treasure Tracker took the Captain Toad puzzles from Mario 3D World and expanded them into a full game, and it was a delight. It later was ported to the Switch.

After many years without any new Star Fox games, Nintendo finally decided to make a new one called Star Fox Zero. Too bad everybody hated it. Actually, the reviews weren’t that bad, but it’s just not a game many people will go to bat for today. You had to aim by looking at the GamePad and not the TV, and people just found this difficult. I’ve never dared to try it out for myself, I’ll admit.

There was a new Mario Tennis. I liked Mario sports games on GameCube, but I hear this one was way too basic.

And then towards the end of Wii U’s life there was Paper Mario Color Splash? Man, after the absolute disappointment of Sticker Star, I didn’t have hope for this one. I hear it was better than Sticker Star, but still not like the series’ first two games.

That Fire Emblem and Shin Megami Tensei crossover game with Atlus finally released as Tokyo Mirage Sessions #FE. I still want to try this game, but I don’t know when I’ll get to it. If it would just go on sale it’d be such an easy choice, but alas.

Oh and X became Xenoblade Chronicles X. Xenoblade would grow into a more popular series on Switch, but it was still young at this point (🤓👆umm well actually it’s a successor to Monolith Soft’s previous Xenogears and Xenosaga games that weren’t published by Nintendo so can you really call it young?) Surprisingly, Xenoblade X is still a Wii U exclusive to this day.

What else we got? Uhhh Pokken Tournament! Pokemon meets Tekken. It’s also an arcade game, but it was indeed on Wii U as well. And later it got a Switch version.

There was a new game in the Fatal Frame series, which is another series I didn’t know existed until… actually, I think an Assist Trophy from Super Smash Bros. Ultimate is what made me aware of its existence. You can play this game on PS4 now, so I guess the GamePad features weren’t crucial (but of course that’s not saying much; I mean even Ubisoft’s ZombiU got ported to the other consoles).

I almost forgot there was a Mario Party game on Wii U in 2015. It has a 66 on Metacritic. Which reminds me, there was an Animal Crossing party game too. Not an Animal Crossing game. An Animal Crossing board-game-style party game called Amiibo Festival. 46 on Metacritic. YIKES.

Look, just watch the Scott the Woz episodes on “The Dark Age of Nintendo” if you want to learn about these games.

Anyway, that about covers most of the big stuff that happened in the last couple years of Wii U’s life.

Definitely by 2015 if not earlier, it was clear without a doubt that there was no way Wii U was going to turn into a big money maker for Nintendo. All they could do in the last couple years of its life was finish some games that wouldn’t be too expensive to make and try to keep fans from rioting until they could release Wii U’s successor.

Also, Nintendo got a little into mobile games and ended up causing a beautiful worldwide event in the summer of 2016 thanks to their partnership with Niantic. Bet that wouldn’t have happened if Wii U hadn’t flopped.

And then of course, in March 2017, the Switch released, and with it, Breath of the Wild. And the first time I beat the game, it was on Wii U. This version is almost identical to the Switch one, as the game doesn’t utilize the touchscreen at all. You can use the Pro controller, though if you run into one of the motion control shrines, you’ll have to switch to the GamePad. It’s kind of funny that the biggest remnant of the GamePad’s influence on this game is just that the Sheikah Slate resembles it.

The GamePad: What Happened?

So, what’s the deal with the GamePad? Second screen gaming was supposed to bring new possibilities! Where were they? Was the weird control scheme of Star Fox Zero all we could do?

People like to say, “The GamePad is perfect for viewing a map!”

But I gotta be honest. Usually in a game, if you want to look at a map, you pause. And if I pause a game, my eyes are off the action. But if I look down at the GamePad, my eyes are still off the action. Really, is there a meaningful difference? Other than the role-playing aspect of “oooh I’m looking down just like the character in the game would be.”

I just don’t see the advantage of it at all. You think about the Nintendo DS and 3DS, and the two-screen set-up works there because the screens are small and close together. You can pretty much see both at the same time. This is not the case with Wii U.

What is a use case for the GamePad’s screen that makes a meaningful difference in gameplay? A use case beyond mere gimmicks.

I mean, in Arkham City for Wii U, they make you use that touch screen for some stuff like decoding passwords, but did anyone actually find those moments to be truly better than the normal version of the game? Those are game mechanics I would call gimmicks.

A gimmick isn’t necessarily a bad thing, in my eyes. A gimmick can be amusing, for a while. But gimmicks aren’t pushing gaming forward. Gimmicks can be abandoned and their absence will barely be noticed.

Second-screen gaming was used, in most cases, as a gimmick and not a meaningful gameplay innovation. Which is why the vast majority of Wii U exclusives have been ported to Nintendo Switch without any issue.

But that said, there are two innovations the Wii U GamePad brought to the table that I consider a big deal.

One was demonstrated in Nintendo Land. It’s that asymmetric multiplayer, baby. The problem with this feature, from a commercial perspective, is that it’s difficult to sell a system just for this one specific concept. There was something special about having a group looking at the TV while one person did their own thing on the GamePad that I don’t think is quite replicated by online asymmetric multiplayer games. I don’t think we’ll get something quite like it anytime soon, because it’s just not practical.

The other innovation of the GamePad, of course, was off-TV play. The ability to play a full home console game on a handheld device. Even on a device like the PSP or Vita, handheld games were never fully on the level of their home console counterparts. But today we’re at a point where we can get the exact same console games on our handheld devices, either through streaming or devices like the Switch that run them natively. Wii U broke new ground.

People are quick to place the blame for Wii U’s failures on the name and general marketing. But it was hard for the marketing people to know how to tell people why they should want it when Nintendo themselves didn’t even have a clear answer.

Off-TV play should have been the main answer, in retrospect. But I don’t think Nintendo was satisfied just with that. “Play normal games but on a small screen? We can do more than that!” They might’ve thought something like that (just guessing). During E3 2011, Nintendo released a video where Iwata was talking with Miyamoto, and they discussed how there were so many potential ideas they were just trying to figure out where to begin.

Back then, I would’ve been rather surprised if you had told me that, at the end of Wii U’s life, Nintendo didn’t end up with a problem of “so many good ideas we don’t know where to start,” but rather, “lots of ideas but most of them are not actually that good when you try to make a game out of them.” Star Fox made a serious attempt to use the GamePad as a unique controller, and almost no one thought it worked very well. It was good of them to try, but just because something is new and different, that doesn’t mean it’s better, easier, or more immersive than other methods.

Do I Like Wii U?

Thinking back on the original Wii, I went from being super excited about it as a middle schooler to being slightly embarrassed by it as a high schooler. I still saw a lot of value in the system, but thanks to the controllers and the lack of horsepower, it was difficult to really defend it to anyone who was into “serious” games.

When I got a Wii U, for one small moment I felt like Nintendo had made the technical leap I had wished for—I mean, the console could at least run games like Arkham City and NBA 2K, and the controllers had all the standard buttons you need for modern games (though they lacked analog triggers).

But tech aside, it was immediately clear that the console had that same charm and quirkiness that Wii did. And Wii U would always have that going for it, even while its intentions of winning back the core gamers never came to fruition.

Nintendo approached so many things differently from everyone else. They didn’t add online features the competition has had for years, but they did create a whole social network. And it turned out to be a lot of fun!

For better or worse, though, Nintendo left many of those fun, quirky ideas that brought personality to Wii U, Wii, and 3DS behind when it moved on to Switch. There was no more Miiverse, nor any gathering place for Miis. There was no message board like Wii had. The console’s main menu had no background music, and even though you could still make Miis, you did so in silence. There was no TVii (which, I never really talked about, but this service never launched in Europe and was discontinued in America in 2015). The focus was clear: this thing plays games.

I never really mourned the loss, to be honest. When I got a Switch, I was just happy the touchscreen felt a heck of a lot better to use than Wii U’s, and there was no long wait when you turned it on.

But on the other hand, I can honestly say the soundtracks and the goofy, free applications available on Wii U, 3DS, and Wii endeared me to those systems. Some of that is probably nostalgia for my youth, I’m sure, and ultimately the games are far more important, but still, perhaps Nintendo should think about bringing some of that charm and quirkiness back for the next console now that they’re back on top again.

When I look at Wii U’s game library as a whole, it may not be the biggest, but there are definitely some gems in there. It sometimes felt like Nintendo was struggling with the change to HD game development, as most of their early games for the console weren’t nearly as big and shiny as I imagined the “next gen” would be. Despite this, Nintendo was able to release a unique blend of exclusive games throughout the console’s life that really gave the system its own identity. Of course, most of those games are on Switch now, but still. The fans know where these games got their start.

On a personal level, I will admit that there isn’t any one game I truly fell in love with on Wii U other than Breath of the Wild—but honestly, I think that may be more on me than the console itself. I thought Pikmin 3 was a fantastic game—I just didn’t give it all the time it deserved. Life circumstances and timing prevented me from giving games like Xenoblade X or the original Splatoon a try. If not for that, maybe some of my favorite games ever would have been on Wii U—who knows?

That said, I can’t really ignore the issues I see with the GamePad. Using a second screen for gameplay is a decent idea with a couple of really great applications. But it probably wasn’t a good enough idea to justify the cost it added to the console.

Without the GamePad, Nintendo probably could have upped the specs of the console itself, which might have meant better third-party support—but then again, maybe not! PS4 and Xbox One arrived a year after Wii U’s launch anyway, and even a slightly upgraded Wii U probably would not have been near as powerful as those consoles at $300. And if that were the case, would third parties see a reason to stick around for long? As much as I like to entertain the idea, ditching the GamePad definitely would not have been an automatic recipe for success with third parties.

Besides, without the GamePad, the console would have needed something else to differentiate itself, because Nintendo’s strategy depended on that. With Wii, they reached the non-gamer audience, and they hoped the GamePad would bring them back once more, while also attracting the gamer audience who would appreciate off-TV play. Unfortunately, Wii U didn’t quite make it big with either audience. Non-gamers didn’t understand the product, and for gamers (the type who aren’t already Nintendo fans), sure Wii U might have had a few games some of them were interested in, but do they really want to buy, in 2012, a $300 console roughly on par with Xbox 360 just for Bayonetta 2 and off-TV play? Also the controller looks like a toy (and I really do think that was a turnoff to a non-zero number of people). The console just didn’t seem like a good enough deal (apologies to the child actor who had to say “Hot butter popcorn that’s a deal!”)

Still though, you can’t deny off-TV play was a good, innovative idea! The last decade has proven that Nintendo had tapped into something people wanted. PlayStation created Remote Play to stream PS4 games to a Vita (RIP), computer, or mobile device over the internet. Steam even allows you to stream games from a PC to another device over your local network. But the biggest change began when Nintendo launched the successor to Wii U, the Switch, which was based around the idea that you can play on the TV, or you can play on the handheld—but this time, there’s no streaming; the game is running natively on the device itself. Not only was this idea appealing to gamers, it was easy for casuals to understand, too, and the Switch has become one of the most successful consoles of all time.

It goes to show you that sometimes a great idea is found in the midst of imperfection, and iterating on an imperfect concept can bring out something truly special. Wait, am I writing for the LinkedIn crowd now or something? But seriously, I’ve had so many great experiences on the Switch, like Super Mario Odyssey, Fire Emblem Three Houses, and Tears of the Kingdom. In a sense, Wii U was pivotal for Nintendo as a sort of prototype that showed the promise of the hybrid console concept. Wii U’s commercial failure, which was evident relatively early, allowed the company to shift their resources to ensure Switch had a remarkable lineup of games available within its first two years on the market. So, even though Wii U wasn’t a commercial success, it was a stepping stone that led to Nintendo’s biggest success ever.

The Wii U era was definitely a time I won’t forget. The reveal at E3 2011 taught me that sometimes a company you like can disappoint you, and even though you can point to things to be excited about, and tell yourself the Wii brand might actually help the console sell, in your gut you feel this console is not destined to be a hit. And then you find out your gut feeling was exactly right. Despite all that, I definitely had fun with it. Although the GamePad didn’t really improve most games that much, it did allow Nintendo Land to exist, so I have to appreciate it for that. More significantly, it was essentially the forerunner to the era of capable handheld consoles we find ourselves in now. And that’s pretty cool.

Nintendo had to think outside the box in order to survive as a solely games-focused company against the giant conglomerates of Microsoft and Sony. I think it’s amazing that not only were they able to do so, their oddball consoles eventually caused changes in the entire industry. Wii U may not be my favorite Nintendo console, but it is a fascinating example of not only a bunch of questionable decisions, but also of Nintendo’s impressive creativity. There’s no other company that’s quite like them.